Anchorman 2

In an inspired bit of cross-promotion, Will Ferrell has gotten into character as Ron Burgundy to sell the new 2014 Dodge Durango. With his trademark absurd wit and charm, Burgundy promotes both the upcoming 'Anchorman 2: The Legend Continues' and the shiny new Dodge vehicle in a series of commercials that make us wish that Ron Burgundy would star in every TV ad.

Ron Burgundy is back in 'Anchorman 2: The Legend Continues,' and -- as we're informed -- more Burgundy-er than ever. And now there's a new trailer that shows the news team in full force.

'Anchorman 2' is currently in the midst of production but it'll soon bring back our favorite manly news anchors to the big screen as 'The Legend Continues.' Will Ferrell's Ron Burgundy has already proven himself as the most masculine energy in the universe by coming face to face with some bears, besting his enemies in a street fight and being able to pull off a 'stache, but what's coming next to c